Our Approach

Our Approach

Our approach to marketing – a vision to grow better without disruptions.

Marketing that works!

It’s not simple, but we make it look easy. Going the extra mile, doing the work that’s needed, we believe marketing growth never comes easy, so we do what’s required to make the magic happen.

Success is no accident. Here is why.

Success is a planned execution of ideas and faith. Digital Maxima exists today because we stick by our core philosophy and value system. Our methodology is clear, simple, and straightforward. It is tested and tried on our happy clients over the years. We go the extra mile and follow a set of strategies that combine to produce actual results and client satisfaction.

Evaluate:

  • Understand the goals and current resources.
  • Finding out the loopholes and reasons for the previous failure.
  • Filter strategic noise.

Diagnose:

  • Based on the evaluation, experts develop a diagnostic activity list and an execution plan.
  • Fix issues based on priority.

Boost:

  • Once the stage sets, take the marketing to the next level with precise and measurable lead generation and online reputation goals. 

It has to be a 360 Degree Digital Startegy

It can’t be emphasized more a strong digital marketing strategy needs to have a 360-degree view of the customer. We don’t miss any opportunity on the digital landscape where our clients don’t have a footprint. A targeted digital footprint on all platforms provides healthier signals to the search engines. 

How we plan the social media strategy of our clients.

There is no rocket science behind effective digital marketing, but there is a science that requires understanding. The first step is to strengthen your social media presence. If you do not have any social presence, then the first step is to set that up. Before working on setting up or strategizing your social media, we discuss and analyze the following questions.

Once all these questions are clear, we optimize your social media profiles and create an excellent catchy social media bio aligned with your mission and services. We make sure that your business social profiles and header images are precise and up to date. The contact information and call to action buttons are then added. These details seem very simple and unimportant but are the staple of social media marketing; overlooking such items is certainly not good for your business’s digital health.

We create content that matters to our clients.

A big part of your social media presence and overall digital visibility is the content strategy. Video content is the key to any business that wants to succeed on social media or generally on the web. The video is processed in our brains 60,000 times faster than text. It immediately ignites emotion and personal connection, enticing viewers to seek more information.

The exposure video gives a brand is redefining inbound marketing. More than 87% of online marketers are using video content today. And if you’re not adding videos to your content strategy, you’re missing out on business growth because more than 55% of internet users watch videos online every day.

At Digital Maxima, we mix a decent share of all kinds of content, lead by video marketing. Either it’s Facebook videos, Youtube, or the IGTV. The video is going to be kind in the year 2020. We make sure our clients are on top of their marketing game when they compete with their competitors in the world of content. Our content production team comprises research-based strategic people who kid down your target audience to create content that matters.

Web & Mobile Applications

Web and mobile apps are both integrated services. A website is a hub, and mobile is a tool to access it. You can share your content hub in a specific iOS or Android app as well to make it more convenient for your clients/end users. For both web and mobile applications, our methodology is almost similar. Quality is what we are after. We start by analyzing your needs, technology, and strategic goals. The primary focus is on performance and usability, security, responsiveness, and experience. Once the game plan is ready, we deploy our skillset and Voila! The design is prepared.

Analytics, Insights & Reporting is the key.

Last but not least is analytics. Yes, monitoring, recording, and then analyzing data of your traffic, audience, campaigns, social media accounts, third-party links is the key to improving any marketing campaign.

We strongly believe in reporting and accountability. Accountability leads to better efficiency of digital activities. We involve the client in each progress and share the weekly and monthly details of the development and growth.

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