Digital Marketing

AI in Digital Marketing: Transforming the Landscape

Artificial Intelligence (AI) is no longer just about futuristic robots or science fiction. It has permeated various industries, including marketing. For marketers, AI offers tools to automate repetitive tasks, personalize content, manage leads, and analyze customer behavior. The rapid development of AI in digital marketing is reshaping digital marketing, providing innovative ways for brands to […]

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How to Use Short-Form Video in Digital Marketing

In today’s fast-paced digital world, catching the attention of potential customers is becoming increasingly challenging. With so much content bombarding people from all directions, businesses need to find creative ways to stand out and engage their audience. One highly effective strategy that has emerged in recent years is using short-form video in digital marketing. Short-form videos are short video clips typically ranging from

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